Friday, 7 September 2012

Some thoughts on this year's DFF

The Dublin Festival of Fashion is now in its third year and truthfully I wasn't terribly excited about this year's event. I attended the media launch for the first two years but last year really hacked me off because of the Penneys (Primark for those outside of Ireland) catwalk show. I thought it was so depressing and really lacked integrity to showcase Penneys when there are plenty of other interesting things happening in fashion in the city.

Even though I skipped the launch this year I've been pleasantly surprised so far by the media coverage the festival has given to Irish designers. I hope that this indicates a possible shift in focus for the festival, as I believe that its strengths lie in drawing attention to local talent as opposed to promoting international high-street retailers who can be found in most European cities.

One Irish designer who has been highlighted is Honor Fitzsimons, who launched her Monster Knit collection last night in Project 51 (I talked a bit about Project 51 in my previous post). I think the colours look delicious and I bet it feels super nice too:

Honor Fitzsimons Monster Knit Collection


Atelier 27 on Drury Street (above Om Diva) is home to a few local designers including De Loup and Capulet & Montague who also enjoyed some well deserved publicity thanks to DFF:

Capulet & Montague necklace
I hope the publications currently featuring these budding designers will continue to seek out new talent after the festival is over.
Fringed dress by De Loup

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